CHS Students Win Vans Custom Culture Contest

Carlsbad High School (CHS) students participated in the Vans Custom Culture Shoes Contest, and for the second year in a row their designs were awarded first place. The students recently came home from the final awards event in New York City with $75,000 in prize money for the CHS art program – $50,000 from the Grand Prize, $15,000 for winning the Local Attitude Award, and $10,000 for winning the Best Skate Deck Design award as well.

The Custom Culture Shoes Contest is a national high school customization contest which involves creating unique designs for shoes. Vans mailed four pairs of shoes to each of the 2,000 participating schools and gave art students four themes – art, music, action sports, and local flavor – to guide their designs. In the first round of judging, Vans company executives chose the top 10 designs in five regions – Northwest, Southwest, Northeast, Southeast, and California. In the semifinal voting round, CHS received an outpouring of community support which helped them make it to the finals in New York City, where they ultimately took home the prize for every category. Over 91,000 students participated in the contest. Carlsbad Unified School District Superintendent Dr. Suzette Lovely said, “We are impressed by the talent of these remarkable young artists. They couldn’t have gone all the way without the votes of a supportive community and the leadership of CHS art teacher Kelly Foulk. Congratulations!” For more information visit